Sports

I’ve always been drawn to the raw emotion in sports commercials—those Tomlinson‑Polamalu Nike spots taught me how grit and grace could live side by side on screen. For my final film‑school project, I quietly edited a 60‑second tribute to LeBron James and Nike and uploaded it one Thursday night from my parents’ basement. By morning, it had spread far beyond my little circle—nearly 1.1 million views and calls from outlets like TMZ, ESPN, CNN and Inside Edition.

That unexpected response gave me the confidence to pack up for New York City, where I’ve been fortunate to work on spots for the Brooklyn Cyclones, Harvard University, K‑Swiss—and most recently, the New York Yankees. It’s been a humbling reminder that sometimes the simplest passion project can open the biggest doors.